FELCO launches its e-commerce website, thanks to TBSCG

FELCO is launching its new e-commerce website, which has been developed with an aim to save resources, take back control of the online channel, increase customer satisfaction and increase turnover. The launch of the e-commerce website will allow importers to propose the whole FELCO catalogue.

TBSCG was responsible for the project development, implementation of the website’s components mainly using HP TeamSite and HP LiveSite software.

FELCO has decided to open the first e-store in the U.S. More e-stores will be opened in the next few months.

In order to propose the best user experience possible it has been decided to propose two ways of browsing the store: Novice and expert modes. Novice mode extends user experience on current felco.com site by adding the e-shop feature. It means that customer can add products of their choice to the e-shop basket while browsing felco.com without need to open new pages or being redirected to other sites. It allows user to discover world of FELCO and at the same time be able to buy their products. Expert mode is a separate site dedicated for online shopping only. It was designed for professionals who already know FELCO products and want to purchase their products in most efficient and simple way.

Prestashop, one of the most popular e-commerce open-source solution was used as a base for managing core online shop features like carts, orders and customers. The data for Prestashop is fed by HP Autonomy which stores all information about the product and HP LiveSite serves online store websites

Avalara, integrated with tax rate provider gives the ability to provide automatic and transparent tax calculation even in so complicated and rapidly changing environment as US sales tax law. CyberSource a global payment processing gateway is a solution also used for FELCOs e-commerce website. The CyberSource gateway connects to approximately 100 acquirers and processers in over 190 countries. Allowing the processing of  digital payments anytime, anywhere, in multiple currencies. 

For more information on the FELCO e-commerce website you can visit  

http://www.felco.com/ecommerce/homepage.page

Novice mode for US:

http://www.felco.com/felco/home.page?culture=us-en

Expert mode for US:

http://www.felco.com/ecommerce/homepage.page?culture=us-en

About TBSCG

For the past decade, TBSCG (The Banyan Solutions Consulting Group) has been creating, developing and managing its clients’ online-centric solutions.

Create. The agency produces content for its clients, notably via its audio-visual production department, based in Paris.

Develop. The group’s consultants and professional staff boast expertise in content management systems (CMS), digital asset management (DAM), enterprise resource planning (ERP) and e–commerce.

Manage. TBSCG provides its clients with a high-end support and hosting service.

The agency is proud to work for clients such as GDF Suez, BNP Paribas, Electrabel, Herbalife and FELCO. Its 70 employees work from offices in London, Brussels, Paris, Tampa, Barcelona and Wroclaw.

Find out more: www.tbscg.com

Stéphane Hérès

Communication Director

sheres@tbscg.com

+33 659 774 790